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Published on December 20th, 2012

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The Great Yankee Ticket Kerfuffle

The Yankees’ decision to abandon Major League Baseball’s preferred ticket reseller, StubHub, in favor of crafting their own deal with Ticketmaster has some fans and elected officials unhappy—though the Yankees charge that the aggrieved are only doing StubHub’s dirty work, and that the new arrangement will be better for fans.

A group organized by the Fan Freedom Project, including several city council members, held a small rally at City Hall Tuesday to decry a Yankee plan which they say will include price floors on resold tickets. When season ticket holders try to resell their tickets via the Yankees’ new site, they will be told they can’t sell them for less than a certain price, Fan Freedom president Jon Potter said. This amounts to the Yankees trying to protect their unsold, high-price inventory, Potter said.

“They don’t want it known that their tickets are selling in public places for $5, for $15,” Potter said. “And if you’re a season-ticket holder, you might realize, ‘Why am I buying season tickets?’

The Yankees fire back that this is a business issue—about StubHub feeling angry that it will have competition. And they charge that this is no grass-roots effort, noting that Fan Freedom gets much of its funding from StubHub.

“It is a desperate ploy because StubHub knows the flaws in their system will soon be clear,” said Yankee spokeswoman Alice McGillion. “The Yankees are finalizing a deal with Ticketmaster which will, in all respects, be more fan friendly.” Fan Freedom acknowledges it gets much support from StubHub, but said it is backed by other parties as well, including the National Consumers League and several elected officials.

One of those, City Councilman Mark Weprin of Queens, said what concerns him are any efforts to limit what fans can do with their tickets. “They should have the right to do with that ticket as they see fit,” he said.

Source: The Wall Street Journal: Read full article. (link)

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